Copywriting companies UK

Nov. 24th 2008

Copywriting companies – UK or US?

copywriting_companies_uk-300x217 Copywriting companies UKGood copywriting can transform any business, but it’s also a very local thing. Take copywriting companies in the US for instance, they tend to go for the long copy sales letters. These are single-page websites with big, red titles like

7 copywriting secrets GUARANTEED to make you live forever

followed by a load of waffle with special offers, exciting claims and information from satisfied customers.

These just don’t work as well in the UK, and UK copywriting companies focus on direct mail sales letters, brochure websites and the like. It’s about knowing your audience.

Obviously this is a bit of a simplification – many US companies have great copy, but it’s a definite trend in copywriting companies. UK or US you can tell the market a mile off.

The writing agency is based in Leeds, West Yorkshire, but we provide copywriting services for companies across the world. We prefer copywriting for UK companies though, because, well, it’s closer to home, and slightly less……how can we put it…….cheesy.

As for copywriting companies in the UK, they don’t really vary in style, except for Leeds, that is – in Leeds we’re cheaper, friendlier, better, more inventive, and just generally ace. Take a look at our recent copywriting work for proof :-)